Privacy Policy

Introduction

This Privacy Policy explains how Aura Aerial Art Centre ("Aura," "we," "us," or "our") collects, uses, discloses, stores, and protects personal information when you visit our website, contact us, purchase our services, or participate in our classes, workshops, events, and other studio activities.

By using our website or services, you acknowledge that your personal information may be handled as described in this Privacy Policy, subject to applicable privacy laws and any consent required by those laws.

Information We Collect

Depending on how you interact with Aura, we may collect the following types of personal information:

We ask that you provide only the information reasonably necessary for your inquiry, registration, purchase, or participation.

How We Use Your Information

We may use your personal information for the following purposes:

• Processing class bookings, memberships, packages, workshops, and purchases.
• Managing your account, attendance, reservations, and customer service requests.
• Communicating booking confirmations, schedule changes, cancellations, and important studio updates.
• Supporting participant safety, responding to emergencies, and reviewing incidents where necessary.
• Processing payments, refunds, and other financial transactions.
• Responding to inquiries, feedback, complaints, and requests.
• Sending promotional communications where you have provided the necessary consent or where otherwise permitted by applicable law.
• Improving our website, services, operations, and customer experience.
• Meeting applicable legal, regulatory, and recordkeeping obligations.

Online Booking & Third-Party Services

Aura uses third-party services to support certain aspects of our studio operations, including online booking, account management, website hosting, and payment processing.

Our online booking system is provided through Mindbody. When you create an account, book a class, or purchase a package through Mindbody, your information may also be processed by Mindbody in accordance with its applicable privacy practices.

Third-party service providers may process personal information on our behalf or independently, depending on the service and the circumstances.

Payment Information

Payments for classes, packages, workshops, merchandise, and other services may be processed through third-party payment service providers.

Payment providers may collect and process payment card details and other transaction information as necessary to complete purchases and manage payments.

Aura may retain transaction records, payment status, purchase details, and other information required for accounting, customer service, and legal purposes.

Health, Safety & Waiver Information

Certain studio activities involve physical exercise and may require participants to provide information relevant to their safe participation.

We may collect information about injuries, physical limitations, medical considerations, emergency contacts, and other relevant matters through waivers, registration forms, or direct communication.

We use this information for appropriate safety-related purposes, including responding to emergencies, reviewing incidents, and making reasonable participation arrangements where possible.

Access to this information is limited to individuals who reasonably need it for an authorized purpose, subject to applicable law.

Children & Minors

Aura offers selected classes and activities for children and younger participants.

When a parent or legal guardian registers a minor for our services, we may collect information about the minor and their parent or guardian that is reasonably necessary for registration, communication, safety, and participation.

We seek appropriate parental or guardian consent where required and take additional care when handling personal information relating to children.

Parents and guardians may contact us with questions or requests concerning their child's personal information, subject to applicable legal requirements.

Photography, Video & Social Media

Aura may take photographs or record videos during selected classes, workshops, events, performances, and studio activities.

Identifiable photographs or videos may constitute personal information. We will obtain appropriate consent before using identifiable images or recordings for promotional purposes where required by applicable law.

Promotional materials may appear on our website, social media accounts, or other studio communication channels, in accordance with the applicable consent.

If you have questions or concerns about a photograph or video featuring you or your child, please contact us. We will review your request and respond as appropriate.

Marketing Communications

We may send information about studio news, new classes, workshops, special offers, events, and other promotional activities where permitted by applicable law.

Where consent is required for commercial electronic messages, we will obtain the necessary consent before sending them.

You may withdraw your consent to receive promotional electronic communications at any time by using the unsubscribe option, where provided, or contacting us.

You may continue to receive non-promotional communications necessary to administer your bookings, purchases, or account.

Cookies & Website Technologies

Our website may use cookies and similar technologies to support website functionality, maintain user preferences, understand website performance, and improve the visitor experience.

Certain third-party services integrated into our website may also use cookies or similar technologies.

You can manage or restrict cookies through your browser settings. Disabling certain cookies may affect the functionality of some website features.

Where required by applicable law, we will provide appropriate information and consent choices for non-essential tracking technologies.

Sharing Your Information

Aura does not sell your personal information to third parties.

We may disclose personal information in the following circumstances:

• To service providers supporting bookings, payments, website operations, communications, and other authorized business activities.
• To authorized instructors or staff when reasonably necessary to provide services or address participant safety.
• To emergency responders or other appropriate parties when necessary to respond to an emergency.
• When you have provided appropriate consent for a particular disclosure.
• When disclosure is required or otherwise permitted by applicable law.

We limit disclosures to information reasonably necessary for the relevant purpose and take appropriate steps to protect personal information.

Information Security & Retention

We use reasonable administrative, technical, and physical safeguards appropriate to the sensitivity of the personal information under our control.

Personal information is retained only for as long as reasonably necessary to fulfill the purposes for which it was collected, meet applicable legal requirements, or address legitimate business needs.

When personal information is no longer required, we take reasonable steps to securely delete, destroy, or anonymize it, as appropriate.

Although we take reasonable precautions, no electronic transmission or storage system can be guaranteed to be completely secure.

Information Processing Outside Canada

Some of our third-party service providers may process or store personal information outside Canada.

When information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction, including lawful access requests by government authorities.

We take reasonable steps to ensure that service providers handling personal information on our behalf maintain appropriate privacy and security protections.

Your Privacy Choices & Rights

Subject to applicable law, you may contact us to:

• Request access to personal information that we hold about you.
• Request corrections to inaccurate or incomplete personal information.
• Withdraw consent for certain uses or disclosures of your information, subject to legal or contractual restrictions.
• Ask questions about how your information is collected, used, disclosed, or retained.
• Raise a privacy concern or complaint.

We may need to verify your identity before responding to certain requests. We will respond in accordance with applicable privacy laws.

External Websites & Links

Our website may contain links to third-party websites, booking platforms, social media services, and other external resources.

These websites and services operate under their own privacy policies and practices. We encourage you to review those policies before providing personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, business practices, technology, or applicable laws.

The latest version will be published on this page with an updated effective date.

Where required by law, we will provide additional notice or obtain consent before implementing changes that affect how personal information is handled.